How To Get Free Automatic Traffic From Google A close look at how one experienced web marketer gets tons of free automatic traffic from Google.
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How To Get Free Automatic Traffic From Google
(With Lots of Hard Work On Your Part!)
Copyright © 2010 Titus Hoskins
Don't quite exactly know what it is about the web, but everybody wants
everything without even lifting a finger. The 'Something for Nothing'
mentality is running rampant. As if the web actually owes you traffic
just because you can throw a few HTML pages together and host them
on the Internet.
Or maybe we have all been brain-washed by the so-called marketing
gurus who promise instant success by doing the least amount of work
possible. The four-hour-week fanatics who have far too many people
believing operating a website or online business is a new minimalist
artform.
For me, just the opposite has been true, it takes a lot of hard work to
create all that automatic traffic and all those automatic revenue
streams on the web. Sure it can be done, but it takes a little work to set
it all up. Maybe I am just a slow-learner rather than the realist I believe I
am, but you should be prepared to do some work if you want all that
free traffic from Google.
Besides, we can only go by our own experiences, for me and most
webmasters, getting traffic is the hardest part of online marketing.
Always has been and probably always will be the most difficult hurdle
to overcome.
Now, I run around 9 or 10 sites on the web and over the years
I have figured out a few things about online traffic and what
it takes for me to get targeted traffic to my sites.
First, on almost all my sites, Google supplies 80% of the traffic so I
concentrate most of my marketing and traffic building methods towards
Google. Now there are tons of other ways to get quality traffic on the
web - social networks, videos, affiliates, blogs... but from the beginning
I have designed all my sites around getting traffic from Google.
This is probably the wrong marketing strategy since you're
basically putting all your eggs in the one basket and Google has a
long history of making basket cases of webmasters/marketers who
have found themselves on the wrong side of Google's many Algorithm
updates and changes.
Just one of these things you have to accept if this is the marketing
route you take, but I find visitors coming from Google already have
a lot of respect for your content or site - simply because people
trust Google to deliver quality traffic to them. In Google we trust.
You must understand, the main reason why I can get traffic from Google
is because I have both optimized my site's content to match what Google
users want and I have built backlinks to this content.
I just don't sit around and wait for the traffic to come to my
site - I go out and make the traffic happen. I do active keyword
content building and active link building. I build keyword content
and I create backlinks to this keyword content on my site in order
to get traffic from Google.
Here is what I do:
My first objective is to find keywords related to my site. These are
the actual keyword phrases people are typing into the search engines
to find my site. Let's say I have a site on "antique collecting" and
I want to find a list of keywords people would use to find my site.
To do this I would use different ways, but one of the easiest is to go
to Google Keyword Search Tool here:
www.google.com/sktool
Type in your site's URL and Google will give you up to 800 keywords related
to your site. It will give you the amount of traffic each keyword receives
monthly and the amount of competition for each keyword phrase. Please pay
special attention to keywords that have the highest PPC cost, which means
webmasters/adwords users are willing to pay this amount for a keyword. If
it is high - usually means this keyword phrase converts well into a sale.
Advertisers don't constantly pay $10 per click if they're not making money.
Now for the keywords "antique collecting" some examples would be:
chinese antique furniture 2,300 $0.52
antique pottery 1,500 $0.37
antiques furniture 1,200 $0.58
antique coffee table 540 $0.52
The first number shows how many searches are made each month and the
second is what you would have to pay for each click/visitor if you paid
for the traffic through Adwords. The PPC rates above are very low, when
creating my niche markets, I find products or services where the rates
are $7-$10 or higher per keyword click. This means it's a more lucrative
market and you earn more commission or even more revenue from Google
Adsense, which I also place on many of my sites.
These keyword phrases are often called "long-tail keywords" because they
usually are longer than the main keywords. These longer keywords get less
traffic which usually means there's less competition so you can easily
get on the first page of Google.
These are the keyword phrases you should work on, but instead of paid
traffic you're looking for free traffic from Google.
How I use these keywords on my own sites to get free traffic is a two-step
process.
1. I take the lesser competitive keywords (30 - 1500 searches a month)
and I create a UNIQUE content page on my site with this keyword phrase
in the Title of the page and in the URL for that page. I also have the
the keywords appearing on this content page but don't over do this, make
your writing natural and helpful to your visitors first and foremost.
Please your visitor first should be your motto, but always remember
the spider has to be fed!
2. Then I write articles using the same keyword phrase in the title and
submit them to all the free article directories on the web. In the resource
box I link back to the UNIQUE content on my site with my keyword phrase as
the anchor text - the clickable part of the link. But in some of these
articles I change the link back to my homepage using the same keyword
phrase. This way Google will (if I am lucky) give me a double listing for
that keyword phrase - one link going to my index homepage of my site
and the other going to the UNIQUE interior content page of my site relating
to my targeted keyword phrase. It's getting those double header listings
on the first page of Google that delivers a lot of traffic for me and the
great part is, these listings don't have to be in the #1 spot - they can
be anywhere on the first page.
Just using this method with 10 or 20 keyword phrases should get the
free traffic flowing from Google. But don't stop there, if this method
works for you and there's no reason why it shouldn't - just keep adding
more keyword phrases, more UNIQUE content and more articles. And instead
of articles you can also use Videos, Press Releases, Blog Posts...
to build your links.
This is where the hard work comes in, building high quality content pages
and articles does take some time. But creating quality content that web
searches need and want is the whole key to getting all this free automatic
traffic from Google.
The second key is matching all this content with the actual keyword
phrases searchers are using to find this content. If you find it hard to build a
list of keywords for your site or topic. Google has another Keyword Tool
called Google Sets:
https://labs.google.com/sets
This tool will help you build a large set list or you can keep it around 15 items.
Just remember, Google delivers quality traffic through millions upon
millions of keywords... no reason why you or your site can't get a piece
of all this free traffic. Just try it by doing a little hard work and see how
quickly the traffic flows to your site.
....
All views, opinions and conclusions are solely those of the author, who is a
full-time online affiliate marketer. He runs numerous niche sites, including
two highly ranked sites on Internet Marketing Tools. To get valuable marketing
tips for free click here: 
