**** BizWare Magic's Opt-in Newsletter
Feb. 27, 2004 - EzineAnnouncer
How to Get Your Ezine Noticed...
BizWareMagic's Opt-in News
To Your List Building Success
Feb. 27, 2004
www.bizwaremagic.com
LIST BUILDING HELP! What Works; What Doesn't Work.
Hello everyone, and a Warm Welcome to all new subscribers!
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Back to the Basics
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I get a lot of questions from subscribers - asking me - How do I get my newsletter noticed? How do I get 'future subscribers' to even look at my ezine?
So this week I thought it would be a good idea to go back to the basics and explain some of the methods that have helped build my subscriber list.
No doubt, there are hundred of ways to do this; but here are the ones that have worked for me.
I hope some of these ideas will also help you.
Getting Your List or Ezine OUT THERE!
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So you have your List or Ezine ready to hit the Net!
How do you get your Ezine Out There?
How do you let future subscribers know about your great ezine or list?
Here are some ideas that have worked for me.
If you have a website, make sure you put an online version of your ezine on your site.
Once it's indexed by the search engines - you will get a lot of visitors searching for your subject area.
Write each issue of your ezine with a few keywords in each issue. Over time these pages will get your ezine into all the search engines.
Remember, that's why it's a good idea to put your site's main topic or keyword into the title of your ezine.
This will speed up the process.
People searching for 'NeedlePoint Patterns' are more likely to land on your site if you have 100 or 200 highly related linking pages pointing to the keyword of 'needlepoint patterns'.
Keep a close eye on the search phrases people are using to reach each issue of your ezine. Check your weblogs.
Sometimes, it's surprising what phrase will trigger a search, but if it's something that related to what you're marketing or you can supply an affiliate product for what they're searching for.
Go back and place this affiliate link on the page, with a little write up or additional information.
For example, if the phrase 'sewing machines' triggers in the search engines one of your ezine pages - see if you can get an affiliate link or product dealing with sewing machines.
If someone clicks on your affiliate link and makes a purchase - you earn a small commission. This is one way your ezine can bring in a little income for years to come.
Another great technique that works best; write well informative or entertaining articles on your subject for your ezine.
Include a resource box or tag line at the end of each article pointing to your site and ezine. Make sure you have your 'keyword' in the anchor text. That's the text pointing to your link.
Search Engine will find these 'keyword anchor texts' and rate your site highly for your keyword(s).
Post your articles on your site and throughout the web. Here are a few good places.
www.ezinearticles.com
www.goarticles.com
Another great idea to get your ezine 'out there'.
Do a search in Google and find popular sites related to your site's topic. See if any of these sites will put up a co-registration page on their subscription form.
Say a site on 'favorite indoor pastimes' would include your subscription link on their site and you return the favor.
Find a very popular site and your ezine will get noticed very quickly.
BizWare Magic's Recommended Solutions...... |
||
How to Get Your Ezine All Over the Internet?
Try 'EzineAnnouncer' from Jason Potash. Announce your ezine with this handy program. Try it out for Free! EzineAnnouncer |
Another old trick - run a contest (give away a free prize) to those signing up to your ezine. Been around for a long time because it still works.
Another trick that's as old as the internet! Give testimonials for the ezines or products that you really like. Of course, provide a link back to your ezine with your 'keyword anchor text' neatly tucked in place.
Don't forget the marketing forums! Posting to the marketing forums regularly will bring in a lot of subscribers if you give good helpful advice or information.
Here are some of the ones I use:
https://ablake.net
Ezine directories are always good places to submit your ezine.
Here are a few:
https://new-list.com
Of course, the key to getting your ezine or list 'out there' is producing a high quality ezine that people will read and recommend to their friends.
Never underestimate the power of 'word of mouth' and the viral element that's built into the internet. A great ezine will sell itself and spread very quickly all over the web.
By this stage you should realize the importance of having a list or ezine - I hope this article has been helpful. At the very least, I hope it has given you some starting points.
The next move is yours.
Go get 'em!
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To your list building success.
Kind Regards,
Titus
Titus Hoskins
www.bizwaremagic.com
"If you give people light, they will find their own way" Dante
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My name is Titus Hoskins and I am an artist, writer and webmaster. I am also a
former art teacher who has
been a full-time Online
Professional Marketer for the
last 10 years.
Bizwaremagic.com is my main website, but I have
many more. You can follow me on Twitter or Linkedin.
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